Kate Matthews as Chair of the South Region of EWIF (Encouraging Women into Franchising) hosted the informative and motivational meeting for franchisors, franchisees and service providers to the franchise industry. Our guest speaker was Adam Lovelock director of marketing at Coconut Creatives. He gave a welcome and insightful talk on recruitment in the franchise industry, covering trends, recent developments and top tips, generating a lively discussion. Boddy Matthews Solicitors enjoy being voluntary Ambassadors for EWIF and sharing experiences with peers throughout their franchise journey.