The British Franchise Association hosted an inspirational event Empowering Women in business in Oxford. Kate Matthews represented Boddy Matthews as one of the delegates benefitting from insight into the incredible personal journeys shared by guest speakers Grace Harding of Ocean Basket franchise and Sara Winckless the former Olympic Games Medallist in rowing.  Penny Haslam was the award winning motivational speaker and former BBC presenter who engaged the audience with her thoughts on banishing imposter syndrome for women and how to be the best you can be to succeed.